Listen, before you read any further, I need a big favor . . .if you haven't already voted for my video giving me an opportunity to become Murphy-Goode's next "Wine Country Lifestyle Correspondent", then please click on the button above and do so right now.
I'll wait, go on.
No, I won't start without you. You are too important. Go on, now.
It just takes 30 seconds to vote. I promise. It's easy-peasy.
Come on, you'll get to see me in a video at a Test Kitchen event. (You know you want to see that, right?)
There is only one week left to vote in this race for "a really goode job", and I really could use your help. Every single vote makes a difference.
Now, would you mind asking someone else to vote for me? A spouse, a co-worker, the lady that cuts your hair, your postman, your children? Could you send out an email to your friends with a link to my blog where they can vote for me?
All done? Goode.
Thank you, so much for your vote. It really means the world to me.
Now just what is this all about, you ask?
In short, it's about me wanting to earn a place at the table in a PR and Marketing contest of sorts to find the one person in the world (me, I hope!), who for 6 months can and will help the MG winemaker, Dave Ready Jr. and the good people at Murphy-Goode Winery in Healdsburg, CA to share the story of Murphy-Goode wines with others and take their passion for wines and transfer it to others through what we have come to call "social media tools". Basically, this person would blog, tweet on Twitter, post to your friends on Facebook and communicate with others in the food and wine industry through LinkedIn about your experiences and bring your story and the story of Murphy-Goode wines to life.
Did I mention that Murphy-Goode plans to pay their winning candidate $60,000? This kind of money coupled with the opportunity to get behind the scenes and learn the business of making, marketing and selling wines has brought out heavy-hitters from across the globe. There are social media stars with thousands of followers, there are interactive and technology experts that know how to build tools and measure the success of online campaigns, there are video production experts whose videos are really great, there is every type of wine industry person from distributors to retailers, wine bloggers and grape-heads of all sorts, standard issue PR/marketers, many with restaurant wine experience and then there are just the people who love to drink wine and party. Oh, and a few vikings and one lady who thought she was trying out for the Martha Stewart show, I think.
And, there is one Foodie . . .that's me. ;-)
Honestly, it's a big job for just one person. Which is why the smart folks at Murphy-Goode have cleverly designed the competition for this job to start the buzz about their wines and their brand long before any one candidate gets picked for the job. The video application submission and voting process is designed to cleverly encourage the thousands of candidates (myself included as evidenced by this blog post) to start a conversation about the Murphy-Goode wines with everyone in their network. Kinda like a pyramid scheme, only a good one. One where you don't have to do anything but listen to me, and try some of the excellent wines that Murphy-Goode makes.
Murphy-Goode plans to cut the list of candidates to Top 50 and then to Top 10 and finally to a single candidate. That candidate will have already received the benefit of thousands of us who have been talking and tasting wines with our friends, learning more about the Murphy-Goode wines and the company in preparation for an interview and some of us have even done "in-the-field-research", like I did when I visited California wine country at the beginning of the contest.
I know that for me personally, I have convinced many people in my circle of influence to try Murphy-Goode wines, some for the first time. I know I have convinced at least one wine retailer in KC to start carrying Murphy-Goode wines due to my discussion around Murphy-Goode wines and I also know that I would not be even competing for this job had it not been for my connections and contacts gained through my social media network.
My drinking habits, as of late, are becoming more social . . .as I plan to share my stories of this journey with all of you.
I humbly ask for your vote for me for Murphy-Goode's Wine Country Lifestyle Correspondent.
you get my vote just for the pic of you with the Viking hat. beyond cute.
Posted by: aerosquid | June 15, 2009 at 05:16 PM
Going into the home stretch; let's everyone get out the vote. http://www.examiner.com/x-11305-Kansas-City-Wine-Examiner~y2009m6d23-Will-work-for-wine-and-10000-a-month
Posted by: Dennis Schaefer | June 23, 2009 at 12:31 PM